70 Inclusive Language Principles That Will Make You A More Successful Recruiter (Part 1)


This guide will provide you with:

  1. Principles to remember: Every language is built off of rules and frameworks. Inclusive language is structured similarly. These principles help you enter conversations mindfully of an individual’s or audience’s preferences.
  2. Concepts to know: Student recruitment and campus engagement have changed dramatically. To be effective recruiters and diversity practitioners, we need to stay abreast of new words, concepts, and trends that impact our work. This list comprised of concepts from the education, diversity, and recruitment world — some of which you may be familiar with and other new.
  3. Phrases to avoid: The list of phrases contains two types of expressions: gendered or exclusive terms that will decrease the likelihood of attracting a targeted candidate profile; and everyday phrases with racist origins.

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